Wednesday, May 4, 2011

Ted Talk 8 Richard Branson Life at 30,000 feet

From the start this talk was different. It was set up in an interview format where there was a TED representative asking the speaker questions. He started an airline company by selling his record company. (Virgin Records) He sold the company to protect the people who worked for both companies. He says, in response to a question about what the Virgin brand name means, that it is all about costomer satisfaction. Also it is about being different from the established companies while also being able to deliver what people want in products or services. Also for him it is about coming up with new ideas for things. Another thing I take away from this talk is that he talked about giving back to the community. This coming fom a very successful and very rich man is important because it shows that if people want to help then they can and that every little bit helps. From the beginning of the talk I got the feeling that he was a good guy. He seemed very genuine and nice while also being business savvy. His personality was the best technique that he used during the talk. He gave off the feel of being extremely charismatic which I liked a lot. In many of the talks I have seen the people were very stiff and they seemed more like people who are so smart that they get in their own way. He also brought in many personal examples about how he got to be succesful and things that he tried and that sometimes didn't work. I liked this because it made him see so much more human than some of the other people I have watched. He talked about how some of his adventures like trying to cross the Atlantic in a hot air balloon and how it crashed into the sea. Some of his stories were funny but they all made sense in grand scheme of the world so they were engaging and I didn't find myself zoning out and having to refocus throughout the thirty minute talk. The talk was set up in a very casual way since it was an interview instead of a person preaching their ideas to the crowd. Since it was an interview there was room for the two people talkkng to have a little fun and go into detail in some areas more than others. I think that what matters the most from this talk is not for people to be afraid to go out on a limb and try to achieve a goal because it can turn out really good in the end if you try.

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